New Benefit Brow Collection | Sneak Peek


As soon as I saw these photos of the new Benefit Brow collection on Instagram I did some investigating to see what it was all about! Turns out, they'll be launching six new brow products on June 24th, as well as revamped versions of three original brow products, Gimme Brow, Brow Zings, and High Brow. 
Photo: @ellemalaysia on Instagram
First, let's look at the six brand new products: 

1. Browvo! Conditioning Primer is a brow primer (totally new to me!) that creates a clear base that helps to keep your brow products on all day...similar to how a face primer works. The nutrient-rich formula can also be used as an overnight treatment to encourage your brow hair to grow.

2. Goof Proof Brow Pencil is a quick and easy way to get your brows done, featuring a teardrop-shaped pencil (popular in Korean brow products) that can fill in larger areas quickly. Then use the tip to fill in smaller areas and define the tail.

3. Precisely, My Brow Pencil has an extra fine point (think Anastasia Brow Wiz or NYX Micro Brow) to help you to create thin, tiny strokes that look like real hair.

4. Ka-Brow! is a waterproof, cream-gel formula that comes with a brush built into the lid. This claims to be buildable so you can go sheer for daytime and add a bit more for evening drama.

5. 3D Browtones creates light and lift for your brows, almost like what highlights do for your hair. It deposits a little bit of sparkle and pigment to keep your brows from looking flat.

6. Ready, Set, Brow! is a 24 hour brow-setting gel that creates a firm hold that's not stiff or crunchy.

Here are the three existing products that have gotten a bit of a revamp:

1. Gimme Brow (one of my favorite brow products) has gotten a packaging facelift to match the rest of the line and they've also added a new Medium shade to the existing lineup.  If you're not familiar with Gimme Brow, it's a fiber-infused gel that helps create fuller-looking brows.

2. Brow Zings is another existing product that'll get a packaging makeover. It contains wax, powder, two brushes, and mini tweezers to help you do your brows on the go.

3. High Brow is also getting a makeover and it'll come in a new shimmery pink champagne shade called High Brow Glow.
What do you think of the new brow products and packaging? I think they did a great job...everything looks so retro-cute! :)
Keep an eye out for this collection, launching June 24th! 

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2 comments

  1. No way, this is so exciting!! I need to try that new High Brow shade, the 3D Browtones and Ka-Brow! If you couldn't already tell I'm a little bit obsessed with brow products. I really like the genie bottle packaging too it's really cute.

    ReplyDelete
  2. I really like the new packaging too, it's adorable! :)

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I love getting comments from you and hearing about your experiences with the products, whether you agree with me or not. It's the best way other readers can get the best information before they buy, so keep the comments coming! :)

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